TikTok Boooom…

{2024}
Dissecting one of the most influential platforms of the contemporary social media landscape, TIKTOK, BOOM, directed by CODED BIAS filmmaker Shalini Kantayya, examines the algorithmic, socio-political, economic, and cultural influences and impact of the history-making app. This rigorous exploration balances a genuine interest in the TikTok community and its innovative mechanics with a healthy skepticism around the security issues, global political challenges, and racial biases behind the platform. A cast of Gen Z subjects, helmed by influencer Feroza Aziz, remains at its center, making this one of the most needed and empathetic films exploring what it means to be a digital native.